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At La Feria de Diseño Medellín powered by imm cologne, we always want to connect our audience with meaningful experiences that highlight the influence of design in the city. With this goal in mind, last year we launched the first printed edition of The Route of Design, a guide that captured Medellín’s essence as a hub for design in the region, while accompanying visitors during their journey through the fair and the city.
This magazine was created as a practical resource for those seeking to discover the most representative design offerings in Medellín. Its pages featured details about emerging designers, galleries, specialized stores, and restaurants that play a key role in establishing the city as a center for innovation. Every element was carefully curated to guide readers and inspire them to explore the key spaces that define local design.
From Print to Digital: A Natural Evolution
The first printed edition of The Route of Design was the result of a collaborative effort aimed at balancing practicality with aesthetics. Today, we take a step forward by bringing this magazine into the digital space, making it accessible through our website. We want even more people to rediscover the stories and experiences that made this publication so unique.
Through its digital version, users can delve into the magazine’s content, relive the standout moments of the fair, and reconnect with the places that defined the previous edition.
This new format allows us to expand our reach and keep the conversation alive about the transformative power of design.
Explore and Relive the Fair’s Experiences
We invite you to explore the digital pages of The Route of Design. Discover the spaces, key players, and stories that shaped last year’s edition. This guide not only documents what happened at the event but also encourages reflection on how design shapes everyday life, while inspiring you to look forward to future editions of the fair.
Towards an Even Better Edition
The journey doesn’t end here. We are working on a new edition of The Route of Design, reflecting our commitment to continuous growth and innovation. Our goal is to provide an even more comprehensive resource, tailored to meet the expectations and needs of our community.
Join us on this journey that celebrates ideas and creative processes in all their forms. The magazine serves as a bridge between concepts and experiences, and we are excited to keep pushing boundaries for you.
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